APC
APC is a French super-brand founded in 1988 by designer Jean Touitou. APC stands for Atelier de Production et de Creation.
The brand is best known for its clean-cut and minimalist nature, as well as simple, chic, and modern design, with military overtones.
The brand signature is to make great use of denim and high quality fabrics. The quality of Touitou's fabric are matched by a similar
dedication of ensuring his designs fit appropriately, which at the outset of his career, was a rebellion against the loose-fitting clothes of his contemporaries.